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Now in Public Beta: Long-Form Surveys Rebuilt for UX Research Teams
Product News

Now in Public Beta: Long-Form Surveys Rebuilt for UX Research Teams

Written by Ryan Glasgow | Aug 20, 2025

August 20, 2025

Now in Public Beta: Long-Form Surveys Rebuilt for UX Research Teams

At Sprig, we’re focused on helping research and UX teams move faster with deeper insights. Today, we’re excited to open up Long-Form Surveys to all customers in public beta.

If you’ve spent years working around the limitations of legacy tools like Qualtrics or SurveyMonkey, this is the moment to try something better. Long-Form Surveys give you the flexibility and rigor of traditional survey platforms with a faster, more intuitive workflow and built-in AI that saves hours of manual analysis.

Early access customers are already seeing 2x to 3x higher response rates, driven by a cleaner respondent experience and in-product targeting. Starting today, this product is available to everyone.

Why Long-Form Surveys

Legacy tools haven’t kept up. The workflows are bloated, the interfaces are clunky, and the analysis requires more time than most teams have. You spend hours scripting a survey, another few hours formatting the data, and by the time insights are ready, your team has already made a decision.

We built Long-Form Surveys to fix that.

Sprig gives you everything you expect from an enterprise-grade platform, without the overhead. The builder is fast and intuitive. The respondent experience is modern and mobile-friendly. Sprig AI automatically categorizes and summarizes open-text responses in real time so that you can go from data collection to insight in hours, not weeks.

Since launching in early access:

  • A global e-commerce company collected 500 responses in under 24 hours
  • A leading fitness brand gathered more than 800 in just 36 hours
  • Teams consistently reported 2 to 3 times higher completion rates compared to legacy survey tools

This isn’t a small improvement. It’s a fundamentally better way to run surveys, built for the speed and complexity of modern UX work.

What You Can Do with Long-Form Surveys

Long-Form Surveys give you the depth and flexibility you need, while streamlining every step:

  • Add multiple questions to a single page for a more natural flow
  • Use Skip Logic to personalize each path based on responses
  • Share surveys via public link across email, CRM, or community platforms
  • Run studies in multiple languages
  • Get instant AI-powered summaries and theme detection on open-text feedback

Coming soon this month:

  • Question and page randomization launches this week
  • Rank Order questions go live in early September

Looking Ahead

Long-Form Surveys are now available in beta for all Sprig customers. To get started, head to your dashboard and select New Study > Long-Form Survey.

If you’re ready to move on from outdated tools and finally run long-form research in a way that matches the speed of your team, now’s the time to try Sprig. No bloated setup. No clunky exports. Just better surveys, built for how UX teams work today.

Try it today, see the impact for yourself, and help shape the future of UX research.

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Written by

Now in Public Beta: Long-Form Surveys Rebuilt for UX Research Teams

Ryan Glasgow

Product guy. Early team member at Weebly (acquired by Square) & Vurb (acquired by Snapchat); UCSD alum. I founded Sprig to help others build the best products possible.

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