RESOURCES

Customer Insights Review

Everything you need to know to bring those who build products closer to the customers who use them.

illustration showing research helping growth

November 22, 2022

How to Prioritize and Conduct Research From Startup to Scale

You could have 1 user or 1 million, but there is all businesses have in common: your success relies on filling a market need. If no one needs your product, it's going to fail. And there's only one way to make that determination. User research.

November 11, 2022
Two Ways to Implement a Continuous Research Framework at Your Company
User Interviews provides an efficient way to conduct interviews with panels and receive qualitative feedback, while Sprig focuses on unmoderated concept testing and in-product surveys for quantitative research and validating qualitative research through quantitative methods. Both understand the critical importance of conducting continuous research.
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November 2, 2022
Take the Survey! We're Creating the Inaugural Product Lifecycle Research Guide
We’re thrilled to partner with Learners to develop the inaugural Product Lifecycle Research Guide for researchers and people who do research, and we're looking for your help to inform our research!
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November 1, 2022
How to Reduce Recall Bias in UX Research
The biggest obstacle to reducing recall bias is the lack of an in-product research tool. Our memories aren't steel traps — asking in-the-moment is a direct path to accurate insights.
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October 31, 2022
Why 2023 Will Be the Most Customer-Centric Year for Product Teams Yet
In 2023, we’ll be talking about the golden age of customer-centric product management. I predict factors like heated markets and shifting customer attitudes will prompt PMs to double down on understanding their customers’ needs and delivering simple, customer-centric products.
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October 20, 2022
Coming Soon: Sprig Integrations with User Interviews and Segment
We’re investing in two partnerships, with Segment and User Interviews, to make it even easier to conduct research across the entire product development lifecycle.
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October 11, 2022
How to Use Groups and In-Product Surveys for Strategic, Scalable Research
Sprig’s newly released Groups feature enables anyone conducting research to easily launch in-product surveys and learn from their users.
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Customer Insights Review

How to Prioritize and Conduct Research From Startup to Scale

Two Ways to Implement a Continuous Research Framework at Your Company

Take the Survey! We're Creating the Inaugural Product Lifecycle Research Guide

How to Reduce Recall Bias in UX Research

Why 2023 Will Be the Most Customer-Centric Year for Product Teams Yet

Coming Soon: Sprig Integrations with User Interviews and Segment

How to Use Groups and In-Product Surveys for Strategic, Scalable Research

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