Sprig makes it easy for user researchers and PD&E teams to conduct research across the entire product development lifecycle and quickly collect powerful user insights both pre- and post-launch. We want your team to be armed with the user research you need from day one, each and every time you build a new product, launch a new feature, or even as you’re looking at the entire customer journey with fresh eyes. We want you to have conviction as you make changes, while also keeping the customer at the center of every decision.
Two ways that Sprig does this include:
- Concept and Usability Tests: Get feedback before you launch from the people who matter most: your users. Participants can easily review concepts, complete recorded usability tasks, and provide feedback via text, voice, or video right in their browser.
- In-Product Surveys: Reach the right users with the right questions at the right time to efficiently and effectively understand your users’ experience in your live product.
And we've launched our partnership with User Interviews to make it even easier to conduct research across the entire product development lifecycle and collect user insights to inform successful new product and feature updates. We’re in the final stages of perfecting these integrations and will be announcing the launch soon but, in the meantime, here are the details on what you can expect.
What Will the Sprig-User Interviews Integration Look Like?
While we developed Concept and Usability Tests based on the need to test with your own users, there are cases where you may want a fresh perspective on a new design or concept to avoid bias with existing product knowledge. Or, maybe, you’re targeting an entirely new audience with your new product or feature, and you want non-users to participate in testing.
This is where the partnership with User Interviews will help bridge the gap. Soon, you’ll be able to send concept and usability tests to both your own users via Sprig and non-users via User Interviews.
This powerful integration will allow you to tap into the knowledge and perspective of your own users through Sprig’s unique Concept and Usability Test offering, as well as gain the insights of non-users via User Interviews’ third-party panel. You’ll be able to track study completion across both tools and automatically distribute incentive payouts when a participant has completed a Sprig study.
Plus, with User Interviews, you’re able to source from a pool of more than 1.5M+ participants to reach nearly any audience you’d like with filtering categories like industry, job, title, demographics, location, technology, etc.
Ready to Launch Your Sprig x User Interviews Survey?
.webp)
