Updated by The Sprig Team on July 8, 2026.
I founded UserLeap over two years ago because available user research tools were failing modern product teams.
So our team set out to develop a product that would provide the depth of a qualitative research tool, but at the scale of an analytics platform. One that would enable product teams to make critical decisions based on customer insights instead of assumptions, while still operating at the speed of modern product development.
Today, we’re excited to announce our expansion into an all-in-one user research platform and our name change from UserLeap to Sprig.
The UserLeap name has carried us to where we are today. Our hyper-relevant in-product survey platform has tracked 1.5B+ visitors, processed 25B+ events, and captured 4M+ in-product survey responses for more than 500 companies, including Dropbox, Square, Loom, and Opendoor.
Now with Sprig, we’re expanding our platform to deliver on multiple key pillars of user research so you don’t need to juggle multiple research platforms, and you can view all your insights in a single place.
Modern research teams move fast, but learning from customers takes a ton of time, energy, and effort
Let’s face it: the process of conducting qualitative user research is labor-intensive and time-consuming. Most product managers and designers don’t interview users or share concepts with customers as much as they would like. And at larger companies with in-house research teams, researchers are often rushed through projects to meet aggressive deadlines, or the product teams forgo research from the research team because there’s not enough time for it.
The process of pulling lists, finding participants, and dealing with no-shows is time-consuming and frustrating. And once in front of customers, it can be challenging to know what to ask, and ensure that insights gained guide product decisions, rather than create confusion or fuel indecision. When you’re finally ready for answers, you’re instead left with lengthy transcripts to sort through, recordings to rewatch, and notes scribbled on paper or in a spreadsheet.
In all of my previous product management jobs, and even here at Sprig, I’ve experienced these pains and challenges. In our everyday lives, we communicate asynchronously to save time, be more efficient, and fit conversations into existing workflows. And it’s time for our user research to operate the same way. Sprig is consolidating your entire research stack, and bringing it into the modern era.
Sprig will enable every product decision to be customer-informed
I founded this company because I knew there had to be a better way for research teams to capture customer insights and to make every product decision a customer-informed decision. I’m even more certain of that today as we launch Sprig.
As our company’s journey continues, we’re excited to help your company outpace its competitors by building products that not only meet customer needs, but exceed their expectations. Sprig’s all-in-one AI-native modern research platform will make that possible.
So go ahead, create a free account and start listening to your customers today.
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