About the Group Demo
Sprig helps research teams run surveys and capture feedback in real time—then layer in replays and heatmaps to see the full picture of user behavior. With AI-powered analysis, you can synthesize findings faster and share insights that influence product direction.
In this live session, Marilyn Hoag, Director of Strategic Consulting at Sprig, will show how research teams at Notion, PayPal, ClassPass, Robinhood, and more use Sprig to accelerate studies and increase their impact.
You’ll see how to:
- Launch long-form and in-product surveys to gather feedback and motivations in context.
- Capture targeted feedback at key moments in the user journey.
- Layer in replays and heatmaps to connect what users say with what they do.
- Accelerate analysis with GPT-powered AI that clusters results and surfaces themes instantly.
- Integrate Sprig into your research workflow with tools like UserInterviews, Figma, Dovetail, Slack, spreadsheets, and Notion.
