See Sprig in action! Join a group demo — every Tuesday @ 11:00 AM PT.
Register Here
navy logo
Products
PRODUCTS
survey icon
In-Product Surveys
Capture targeted user insights right in your product
replays icon
Replays
Recreate and optimize user journeys across your product
teal icon of a survey with chapters
Long-Form Surveys
Measure UX at scale with advanced link surveys and AI analysis.
heatmaps icon
Heatmaps
Visualize user behavior in your product at scale
feedback icon
Feedback
Collect continuous user feedback at scale
ai recommendations icon
AI Insights
NEW
Sprig AI generates actionable product solutions
Features
integrations
Integrations
mobile icon
Mobile
star icon
AI Analysis
magic pencil icon
AI Study Creator
dashboards icon
Dashboards
Solutions
by Use Case
continuously optimize icon
Continuously optimize
Analyze your users’ experience through core flows
solve pain points icon
Solve pain points
Uncover emerging trends in your users’ behavior
improve conversion icon
Improve conversion
Understand why and how users are dropping off
save time and resources icon
Save time & resources
Know which new features are worth the investment
by TEAM
uxr icon
User Research
Maximize the speed and impact of your research
Design
Validate and get buy-in for designs with real user insights
pm icon
Product Management
marketing
Marketing
code icon
Engineering
star icon
Customer Experience
Templates
lenny template
Survey
Develop Product Sense to Build Great Products
lenny headshot
Lenny Rachitsky
View Template
arrow icon
feedback template
Feedback
Continuously Collect Product Feedback
favicon
Sprig
View Template
arrow icon
Optimize New Features
Replay
Optimize New Features to Enhance the User Experience
favicon
Sprig
View Template
arrow icon
templates
Template Gallery
Discover how our team and community use Sprig templates to inform product development.
View All
arrow icon
Customers
square nav photosquare left logo
Square uncovered 100+ actionable insights within the first 6 months
Read Now
arrow icon
ramp nav imageramp logo
Ramp created customer-centric products with Sprig AI
Read Now
arrow icon
classpass nav photoclasspass left logo
ClassPass improved usability and retention by optimizing core user journeys
Read Now
arrow icon
users icon
Meet our Customers
Learn how top companies leverage Sprig user insights to boost conversion, reduce churn, improve onboarding, and more.
View All
arrow icon
Resources
blog icon
Blog
Get expert advice on capturing product experience insights
event icon
Events & Webinars
Learn from past Sprig events & register for upcoming ones
help center icon
Help Center
Explore our knowledge hub to get started
in Sprig
video tutorial icon
Video Tutorials
Get a crash course in Sprig with our guided
video series
AI replay announcement text with a dashboard showing AI insights
New: AI-Powered Always-On Replays
Read Now
arrow icon
EnterprisePricing
Sign In
Book a Demo
navy logo
hamburger menu iconclose icon
Products
caret icon
Products
survey icon
In-Product Surveys
teal icon of a survey with chapters
Long-Form Surveys
feedback icon
Feedback
replays icon
Replays
heatmaps icon
Heatmaps
ai recommendations icon
AI Insights
Features
integrations
Integrations
mobile icon
Mobile
star icon
AI Analysis
magic pencil icon
AI Study Creator
dashboards icon
Dashboards
Solutions
caret icon
By Use case
continuously optimize icon
Continuously optimize your product & website
solve pain points icon
Surface & solve pain points
improve conversion icon
Improve conversion rates
save time and resources icon
Save engineering time & resources
By TEAM
uxr icon
User Research
Design
pm icon
Product Management
marketing
Marketing
code icon
Engineering
star icon
Customer Experience
Templates
Customers
Resources
caret icon
blog icon
Blog
event icon
Events & Webinars
help center icon
Help Center
video tutorial icon
Video Tutorials
Enterprise
Pricing
Sign InGet Started Free
VIDEO TUTORIAL

Sprig Product Overview

Welcome to Sprig! Sprig is a user insights platform that empowers product teams to build better product experiences, from boosting adoption to driving engagement to eliminating costly churn. Sprig offers a suite of products and features to help you improve your product across the entire lifecycle.

Sprig Surveys enable you to target specific users and capture their real-time insights right in your product. Surveys are a great way to continuously optimize user journeys, validate product ideas with user input, and uncover causes of customer churn. Sprig Replays enable you to trigger targeted user journey clips to help you see firsthand what’s working and what’s not. Replays are a great way to spot UX friction points, improve conversion rates in your core flows, and optimize new features. You can even add a Replay onto an in-product Survey to capture your users’ sessions and sentiment together.

Now, how can you start capturing Sprig user insights today? Luckily, the process is fast and effortless. If you want to launch an in-product Survey or Replay, be sure to first complete our simple installation, so Sprig can seamlessly connect to your product. We support various installation methods, including Javascript, Segment and Google Tag Manager. Once your website or mobile app is connected to Sprig, you can start sending users events and attributes to Sprig to capture real-time product insights. To create a Sprig study, get started by clicking on the New Study button and start from scratch to create a custom replay, survey, or test. Or if you’re launching a Survey, you can leverage the Sprig Template Gallery. With 90 expert-made templates from Sprig and our customer community, you’re bound to find one that matches your goal.

Next, customize your study however you want: add or delete questions and update copy. If you’re launching an in-product Survey or Replay, you can customize your survey audience to target specific users based on their characteristics or actions they take in your product. For example, I can trigger my survey when a user clicks the cancel button, add a 5 second delay, and filter for only Desktop users. And here is where you can add a Replay into your Survey. Once you’re ready to go, preview your study to make sure it looks exactly how you’d like, and then launch it with the click of a button.

Once your users’ responses rush in, you can instantly see the results right in Sprig. Sprig is backed by GPT-powered AI Analysis, which instantly turns users’ survey and test feedback into actionable insights, surfacing product issues and opportunities in real time. Plus, you can leverage our dozens of integrations and send your Sprig data to your favorite product tools, making it easy to turn insights into actions. Ready to start using Sprig yourself? Build a Sprig study in minutes and see product experience insights within hours.

Unlock your product’s full potential

Get Started Free
white sprig logo
Products
In-Product Surveys
Long-Form Surveys
Feedback
Replays
Heatmaps
AI Insights
Features
Integrations
Mobile
AI Study Creator
Dashboards
AI Analysis
Security Standards
Solutions
BY use case
Continuously Optimize
Improve Conversion
Solve Pain Points
Save Time & Resources
BY TEAM
User Research
Design
Product Management
Marketing
Engineering
Customer Experience
Templates
Customers
Resources
Blog
Events & Webinars
Help Center
Video Tutorials
Session Replay Guide
Pricing
Enterprise
Company
About Us
Careers
Sprig Service Agreement
Privacy Policy
Data Processing Addendum
Status
Compare
vs Qualtrics
vs Fullstory
vs Hotjar
vs Medallia
vs Pendo
Copyright 2025 Sprig, All Rights Reserved
linedkin logotwitter logo