Traditional diary studies and longitudinal research studies help uncover deep insights about your most relevant and loyal users. But they are time-consuming and difficult to trigger off of natural product usage. It doesn't have to be this way. With the right tools, you can use in-the-moment research methods to conduct in-depth research with specific groups of users over time.
In this session, Allison Dickin, User Researcher at Sprig, and Nikhil Patel, Product Manager at Sprig, will walk you through four ways you can use in-context surveys to enable deeper and more strategic research.