There’s a messy middle in product management. You get your leaders bought in on a feature, but then you need to go build it. As product managers know, 80% of features don’t hit their goals. So, how do you decrease your feature failure rate from 80% to 60%? You do this by minimizing risks.
In this engaging live session, Sprig Head of Product Cecilia Liu and acclaimed author, podcaster, and Product Manager Aakash Gupta will explore how to:
- De-risk your features
- Identify major types of feature risk
- Assess which product assumptions are the most risky
- Determine which tools you should leverage to evaluate feature risks
Aakash Gupta spent 15 years in Product, rising from PM to VP of Product - most recently at the Unicorn startup, Apollo. Along the way, he held gigs leading product growth at thredUP, Affirm, and Epic Games. Nowadays, he's the author of the Product Growth Newsletter and host of the related podcast. You can check out Aakash’s product deep dives here.
