Understand what truly matters to your users—and build better products because of it.
Join us for a live AMA with Nikki Anderson, a seasoned qualitative UX researcher and mentor, to explore how teams can use Critical User Journeys (CUJs) to prioritize research, align stakeholders, and drive more impactful product decisions.
Whether you’re new to CUJs or looking to refine your current approach, this session is your chance to get practical tips, ask tough questions, and walk away with proven methods to apply in your own work.
What you’ll learn:
- How to define and prioritize CUJs for your product
- Tactics for aligning teams around the right user flows
- Mistakes to avoid when mapping and using CUJs
- How qualitative research unlocks deeper CUJ insights
About Nikki Anderson
Nikki is a qualitative user experience researcher with 8+ years of experience helping organizations understand user needs while balancing business goals. Nikki is also a trusted mentor in the UX community, guiding individuals and teams in using research to make better, more human-centered decisions.
