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Understand Purchase Intentions

Clarify users' intentions when browsing on your site.

Microsurvey to understand purchase intentions

How to use the Understand Purchase Intentions template

When to use

Use this microsurvey to uncover where users may be in their journeys and surface opportunities to guide them down the purchase funnel.

Who to target

Target users who have spent a short amount of time browsing on your site (e.g., 3+ page views, 10 seconds on a page).

What you'll learn

This microsurvey helps you understand how likely users are to purchase your product, and uncovers what would hold them back from making a purchase or why they decided to check out your product.

Designed by survey fanatic and customer experience advocate.

Allison Dickin, Head of User Research at Sprig

Allison Dickon Headshot

See More Collections

  • Improving an Existing Product or Feature

  • Acquire More Customers

  • Onboard More Customers

  • Launch a New Product or Feature

  • Measure the Customer Experience

  • Reduce Customer Churn

  • Improve Purchase Conversion

  • Improve the Order Journey

  • Create Better Content

  • Optimize Product Pricing

  • Recruit Interview Participants

  • Run a Concept Test

  • Conduct an Asynchronous Video Interview

Launch a Sprig and get insights within hours.

Make every product decision research-informed. Get started with Sprig and conduct high-impact research with your users across the product lifecycle.