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TEMPLATES

Understand Low Engagement

Uncover the reasons for lapses in usage and identify opportunities to re-engage users.

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Overview

This microsurvey uncovers the reasons why previously active users have become disengaged. Use it to increase engagement and retention of your active users.

  • Microsurvey
  • Product
  • Discovery
  • Retention

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How to use the Understand Low Engagement template

When to use

Uncover the reasons why previously active users have become disengaged.

Who to target

Send after users have been inactive longer than average (e.g. this may be 2 days for some products, 7 for others, 30 for others).

What you'll learn

This microsurvey helps you understand why your users haven't returned to your product, and uncovers what you can do to make your product more useful to these users.

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Designed by survey fanatic and customer experience advocate.

Allison Dickin, Staff User Researcher at Sprig

Allison Dickon Headshot

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