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Understand Intent to Renew

Gauge subscribers' intentions to renew their subscription.

Microsurvey used to understand intent to renew

How to use the Understand Intent to Renew template

When to use

Use this microsurvey to identify churn risk early and find opportunities to reduce churn.

Who to target

Target users approximately 3/4 of the way through a subscription period (e.g., week 3 for monthly members and month 9 for annual).

What you'll learn

This microsurvey helps you understand how likely your users will renew their subscription, and uncovers what might be holding them back from renewing.

Designed by survey fanatic and customer experience advocate.

Allison Dickin, Head of User Research at Sprig

Allison Dickon Headshot

See More Collections

  • Improving an Existing Product or Feature

  • Acquire More Customers

  • Onboard More Customers

  • Launch a New Product or Feature

  • Measure the Customer Experience

  • Reduce Customer Churn

  • Improve Purchase Conversion

  • Improve the Order Journey

  • Create Better Content

  • Optimize Product Pricing

  • Recruit Interview Participants

  • Run a Concept Test

  • Conduct an Asynchronous Video Interview

Launch a Sprig and get insights within hours.

Make every product decision research-informed. Get started with Sprig and conduct high-impact research with your users across the product lifecycle.