Skip to main content


Measure Net Promoter Score (NPS)

This microsurvey measures Net Promoter Score (NPS) by asking users how likely they are to recommend your product.

microsurvey to measure net promotor score

How to use the Measure Net Promoter Score (NPS) template

When to use

Deploy this microsurvey to track customer loyalty and advocacy. Run this microsurvey continuously to capture insights over time.

Who to target

Target users who have completed onboarding and have substantial experience with your product (e.g., 5+ sessions or 30+ days since sign up).

What you'll learn

This microsurvey provides broad insight into why users would, or would not, recommend your product and tracks changes in likelihood to recommend over time. This metric is often used as an indicator of customer loyalty.

Designed by survey fanatic and customer experience advocate.

Allison Dickin, Head of User Research at Sprig

Allison Dickon Headshot

See More Collections

  • Improving an Existing Product or Feature

  • Acquire More Customers

  • Onboard More Customers

  • Launch a New Product or Feature

  • Measure the Customer Experience

  • Reduce Customer Churn

  • Improve Purchase Conversion

  • Improve the Order Journey

  • Create Better Content

  • Optimize Product Pricing

  • Recruit Interview Participants

  • Run a Concept Test

  • Conduct an Asynchronous Video Interview

Launch a Sprig and get insights within hours.

Make every product decision research-informed. Get started with Sprig and conduct high-impact research with your users across the product lifecycle.