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TEMPLATES

Jobs to be Done Interview

Uncover the job your users are really trying to accomplish with your product and how you can best support that.

Overview

Based on the well-known framework, this interview identifies the true problem (or 'job') your customers need your product to solve. It uncovers how customers approach the problem and identify potentially unexpected competitors.

  • Interview
  • Discovery
  • Video Question

Designed by survey fanatic and customer experience advocate.

Allison Dickin, Staff User Researcher at Sprig

Allison Dickon Headshot

See More Collections

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  • NPS & Sentiment Tracking

  • UX Measurement

  • Recruiting Prompts & Screening

  • Video Surveys

  • Concept Testing

  • Message Testing

  • Prototype & Usability Testing

Launch a Sprig and get insights within hours.

Make every product decision research-informed. Get started with Sprig and conduct high-impact research with your users across the product lifecycle.