About this collection
Having the right message can be the difference between success and failure, especially when it comes to customer acquisition. Message testing can help you determine whether your message focuses on the right value propositions and whether they are expressed in a clear and compelling way. Use these templates to test and refine your messaging to make sure it effectively reaches your target audience.
Templates in this Collection
In-Product Prompt for Concept Test
Use this in-product prompt to recruit your actual users to participate in a link-based concept test.
Test Messaging Concepts
Use this concept testing template to share potential messages and evaluate their effectiveness for clarity, relevance, and overall appeal.
Evaluate Marketing Assets
Use this concept test to share marketing content, ads, landing pages, and more with a segment of your users or website traffic to evaluate their effectiveness and clarity.
Validate a Feature Name
Use this concept test to make sure your new product or feature name resonates with your target audience.