Journey Based Surveys
About this collection
Whether you're trying to understand why more users aren't converting or gauge reactions to a specific new feature, surfacing a few key questions at just the right moment in the user journey can get you the answers you need. Use these templates to gather granular in-context insights that help you make better decisions about how to move your product forward.
Templates in this Collection
Build Your Product Roadmap
This microsurvey identifies the features that your users would most like you to improve or build. Use it to prioritize your roadmap or uncover opportunities you weren't already aware of.
Evaluate the User Experience
This microsurvey gauges 3 core aspects of the experience with a product or feature. Use it to measure user perceptions of usability, value, and reliability, and identify opportunities to improve the experience.
Identify Customer Goals
This microsurvey enables you to capture customer goals for using your product. Use it to create a simple segmentation of users or identify existing personas within your user base.
Gauge Feature Satisfaction
This microsurvey will help you understand satisfaction with specific features and identify opportunities to improve them. Use it when releasing new features or starting a project to optimize existing features.
Understand New User Expectations
This microsurvey helps you understand the expectations of potential users or new users. Use it to uncover opportunities to boost confidence in your solution and increase onboarding conversion.
Reduce Subscriber Churn
Understand Purchase Intentions
This microsurvey clarifies users' intentions when browsing on your site. Use it to uncover where users may be in their journeys and surface opportunities to guide them down the purchase funnel.
Improve the Checkout Experience
This microsurvey gauges the ease of the checkout experience and identifies opportunities to improve. Use it to uncover reasons for checkout abandonment and to improve conversion rates.
Identify Sign-Up Barriers
Identify Visitor Goals
This microsurvey enables you to understand what visitors to your site are looking for. Use it to ensure your content and messaging are successfully driving visitors down the funnel.
Improve Marketing Site Clarity
This survey gauges the ease of understanding your product to prospects and new users. Use this survey to understand where more information or clarification is needed on your marketing site to help users convert.
Improve the Sign-Up Experience
This microsurvey measures the sign up experience and gauges new user expectations. Use it to identify opportunities to reduce sign up friction and eliminate barriers to onboarding.
Improve the Search Experience
This microsurvey gauges the relevance of search results and identifies opportunities for improvement. Use it to measure and track the user experience with search.
Prioritize Feature Development
This microsurvey allows you to prioritize among a pre-defined set of potential product features by learning what users care most and least about. Use it to refine or prioritize features on your roadmap.
Gauge Task Accomplishment
This microsurvey helps you understand how well users are able to accomplish their visit goals. Use it to uncover problem areas and identify opportunities to improve usability.
Improve Ease of Use
This microsurvey measures your product's usability and identifies opportunities for improvement. Use it across your product to identify problem areas, or target a specific URL to identify friction points.
Improve Site Navigation
This microsurvey reveals how well visitors are able to navigate your site. Use it to learn what users have difficulty with and identify opportunities to improve.
Understand Cart Abandon
Improve the Onboarding Experience
This microsurvey measures the overall onboarding experience. Use it to measure the ease of onboarding and identify opportunities to smooth the path for future users.
Reduce Onboarding Drop-off
This microsurvey uncovers the factors that lead users to become inactive before completing onboarding. Use it to find ways to make onboarding easier and strengthen the conversion funnel.
Meet Content Needs
Understand Article Usefulness
This microsurvey measures the usefulness of your content to readers. Use it to understand what would make articles more valuable.
Understand Low Engagement
Improve Product Description Clarity
This microsurvey measures how clear your product descriptions are to visitors. Use it to identify places where information is vague or confusing and make improvements.
Improve Trial-to-Subscription Conversion
This microsurvey uncovers the reasons why users don't subscribe after completing a trial. Use it to find ways to make onboarding easier and strengthen the conversion funnel.