Acquire More Customers
About this collectionYour marketing site is your biggest chance to express your product's value and give visitors confidence in choosing you over the competition. Use this collection to learn how to sign up more users and convert them into loyal customers.
Templates in this Collection
Identify Customer Goals
This microsurvey enables you to capture customer goals for using your product. Use it to create a simple segmentation of users or identify existing personas within your user base.
Identify Your True Competitors
This microsurvey surfaces other solutions prospects are considering in addition to your product. Use it to identify your biggest competitors, whether they are similar products or something totally unexpected.
Identify Sign-Up Barriers
Identify Visitor Goals
This microsurvey enables you to understand what visitors to your site are looking for. Use it to ensure your content and messaging are successfully driving visitors down the funnel.
Improve Marketing Site Clarity
This survey gauges the ease of understanding your product to prospects and new users. Use this survey to understand where more information or clarification is needed on your marketing site to help users convert.
Improve the Sign-Up Experience
This microsurvey measures the sign up experience and gauges new user expectations. Use it to identify opportunities to reduce sign up friction and eliminate barriers to onboarding.
Understand Perceptions of Your Brand
This microsurvey helps you understand how prospects view your brand. Use it to learn how well your website reflects your brand or as an input into a brand refresh.