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Acquire More Customers

Make a great first impression and acquire more customers.

About this collection

Your marketing site is your biggest chance to express your product's value and give visitors confidence in choosing you over the competition. Use this collection to learn how to sign up more users and convert them into loyal customers.

Templates in this Collection

Identify Customer Goals

This microsurvey enables you to capture customer goals for using your product. Use it to create a simple segmentation of users or identify existing personas within your user base.

Identify Your True Competitors

This microsurvey surfaces other solutions prospects are considering in addition to your product. Use it to identify your biggest competitors, whether they are similar products or something totally unexpected.

Identify Sign-Up Barriers

This microsurvey identifies barriers to onboarding and can surface a range of product and messaging issues. Use it to find opportunities to convert more users.

Identify Visitor Goals

This microsurvey enables you to understand what visitors to your site are looking for. Use it to ensure your content and messaging are successfully driving visitors down the funnel.

Improve Marketing Site Clarity

This survey gauges the ease of understanding your product to prospects and new users. Use this survey to understand where more information or clarification is needed on your marketing site to help users convert.

Improve the Sign-Up Experience

This microsurvey measures the sign up experience and gauges new user expectations. Use it to identify opportunities to reduce sign up friction and eliminate barriers to onboarding.

Understand Perceptions of Your Brand

This microsurvey helps you understand how prospects view your brand. Use it to learn how well your website reflects your brand or as an input into a brand refresh.

See More Collections

  • Improving an Existing Product or Feature

  • Acquire More Customers

  • Onboard More Customers

  • Launch a New Product or Feature

  • Measure the Customer Experience

  • Reduce Customer Churn

  • Improve Purchase Conversion

  • Improve the Order Journey

  • Create Better Content

  • Optimize Product Pricing

  • Recruit Interview Participants

  • Run a Concept Test

  • Conduct an Asynchronous Video Interview

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