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November 23, 2020
It's Time to Move Beyond Net Promoter Score. Here's How.
Many, if not most businesses today use NPS surveys to monitor their customer experience. However, as a single metric for understanding a company’s customer experience, NPS has some serious failings.
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November 23, 2020
Is Your Product Team Really Customer-Centric?
“Customer-centricity” has become a favorite buzzword that has spread rapidly across organizations--and with good reason. Unfortunately, the demands of rapid growth make it difficult for even the most customer-focused Product Managers to make customer-driven decisions.Read More -
April 15, 2020
Why NPS is Not the Best Metric to Monitor Customer Experience
In this economic environment, NPS is an even poorer indicator of customer health than usual. Companies seeking to monitor and predict retention should take NPS numbers with little more than a grain of salt, and start to seek out other metrics to provide insight.
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Resources - Blog Category
Net Promoter Score
Everything you need to know to bring those who build products closer to the customers who use them.